On day one, California AG issues Statement on CCPA Enforcement

California Attorney General, Xavier Becerra, today issued the following statement as he begins the first day of enforcement of the California Consumer Privacy Act (“CCPA”), a groundbreaking data privacy law. The CCPA, which went into effect this year, provides consumers with access to and control over their personal information. “Today we begin enforcement of the California Consumer Privacy Act, a first-of-its-kind data privacy law in America,” said Attorney General Becerra. “We encourage every Californian to know their rights to internet privacy and every business to know its responsibilities. The website of every business covered by the law must now post a link on its homepage that says, ‘Do Not Sell My Personal Information’. Click on it. Remember, it’s your data. You now get to control how it’s used or sold.”