Several times this week I was asked “in the event an application owner transparently disclosed that it will collect information as to the whereabouts of the user via the devices GPS in its privacy police – is there any problem to use such information?”
This is a hot issue in the US and currently has Apple in hot water with a senate sub-committee. For an app to collect, target or use Geolocation, it must disclose its collection, use and in particularly it’s sharing of such information with third parties in not only the privacy policy, but also the end user license agreement or terms.
Aside from the current issue with Apple, in 2013 the Federal Trade Commission (“FTC”) filed and ultimately settled with the maker of a popular Android mobile flashlight application over charges that the company used deceptive advertising to collect location and device information from Android owners.
Geolocation – Hot Topic?
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