My Company is Thinking about Creating a Website for Kids. What Rules Apply?
The Children's Online Privacy Protection Act, a federal law that requires websites to obtain verifiable parental consent before collecting, using, or disclosing personal information from children, including their names, home addresses, email addresses, or hobbies. The FTC has issued a rule outlining the procedures for commercial websites to use in obtaining parental consent. The rule applies to operators of commercial websites and online services directed to children under 13, and general audience sites that know that they are collecting personal information from a child. For more information, ask the FTC for How to Comply with the Children's Online Privacy Protection Rule. Visit the FTC's website (www.onguardonline.gov/topics/kids-privacy.aspx) for more information about how to protect kids' privacy online.
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For more information, see here: http://business.ftc.gov/documents/bus35-advertising-faqs-guide-small-business
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