Sale of personal data means the sharing, disclosing, or transferring of personal data for monetary or other valuable consideration by the controller to a third party. The term does not include any of the following:
(a) The disclosure of personal data to a processor who processes the personal data on the controller’s behalf.
(b) The disclosure of personal data to a third party for purposes of providing a product or service requested by the consumer.
(c) The disclosure of information that the consumer:
1. Intentionally made available to the general public through a mass media channel; and
2. Did not restrict to a specific audience.
(d) The disclosure or transfer of personal data to a third party as an asset that is part of a merger or an acquisition.
For more information, see here: https://flsenate.gov/Session/Bill/2023/262/?Tab=BillHistory
AND
https://www.flgov.com/2023/06/06/governor-ron-desantis-signs-legislation-to-create-a-digital-bill-of-rights-for-floridians/
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