Explore Negative Option Marketing Compliance
“Negative Option Marketing” refers to transactions where the seller interprets a consumer’s failure to take an affirmative action (either to reject an offer or cancel an agreement) as an agreement to be charged for goods or services. Our Guides breakdown the fundamentals of the law and the legal requirements necessary for businesses to be in compliance. Written in business languages and not legalese, our guides provide the rules, how to comply, and how to use your compliance programs to generate even more business. Our Guides and checklists are designed as your starting point to navigate the compliance process for your business effectively.