1. The party who intentionally pays or provides other consideration to, or induces, another person to initiate such a message on one’s behalf.
2. In other words, clients who pay us to send commercial email are also liable for CAN-SPAM violations if we do something wrong.
For more information, see here: https://www.ftc.gov/business-guidance/resources/can-spam-act-compliance-guide-business
These materials were obtained directly from the Federal Government public website and are posted here for your review and reference only. No Claim to Original U.S. Government Works. This may not be the most recent version. The U.S. Government may have more current information. We make no guarantees or warranties about the accuracy or completeness of this information, or the information linked to. Please check the linked sources directly.